You know, talking to people really is amazing.
Over the past few weeks, I’ve been working on a some side projects, and mostly just helping out in getting websites made. That stuff is normal, sure. But the great thing is the exchange that happens whenever you start any collaboration with a person.
Far be it from me to elevate design into anything more than it is, but I guess I’ve noticed an experience when I sit down with a person for a job.
Once they start talking about their business or their website and what they want to happen, I really like that part where they get excited about it. I do too.
It’s almost like therapy, where the person you’re talking to is just trying to make you understand where they are coming from. At the same time, it’s also like a secret club, in that you get let into the back room where their plans are kept. Or some kind of adult-sized dollhouse where the E-Z Bake Oven is kept.
Whether it’s these two young moms really excited about a knitting event they are putting together, or a guy who just wants to shuck oysters for you at a party (more on that soon), whatever I’m trying to create with them is so obviously important that it’s almost insulting to not try your best.
That’s what I love about my job right now. There is nothing between me and this other person, and it feels like a conversation and an exchange of enthusiasm, information, knowledge and passion. And from the other side of things, I also hope that they see how excited I am to lend a hand or just be part of it.
A large part of what I do depends on how convincing the client is, and how much they can make me believe in what they want to do or sell. If it’s 110% important to at least one person, then that’s already enough. That extra 10% carries over to my side of the table almost all the time.
I don’t think the outcome matters as much or what trends are followed at any point in time. Those things ebb and flow so quickly that it makes my mind spin sometimes. If you think your business or your website is essential to who you are and what you want to accomplish—and you make me feel the same way—there will definitely be an obvious feeling of love and labour that will go into the final outcome.
I believe a lot of us can tell if that exists whenever we encounter a product or a company or a person. It matters.
And just as that feeling shouldn’t really die after launch, the want and the need to improve should also be there. Web is such a fluid medium these days. It’s easy to update a website. It’s difficult to keep that passion alive when it’s not 100% there.
And that’s what I got to thinking about as I was updating my website.
We all have reasons to be designers or whatever we are, and again, some people love making beautiful things. I was always so jealous of that.
But the recent realization for me is that to me, beautiful things are absolutely relative and subjective. I like knowing the story behind things, and carrying on conversations about it. It’s the stories I find beautiful.
So while a project won’t win any awards or accolades, the more interesting part for me is the fact that there is a person or group of people willing to dissect and study its growth for improvement. What do you use as the yardstick?
This is very difficult to show as a collection of screenshots and images.
Maybe this is why I felt so dissatisfied with having to just choose between an image-based portfolio site and a more thought-process-based model of approach. Like I said before, I want to be a content creator, but the way I was thinking about content was completely one-sided.
What is this website about? What do I want more of in my life?
I want more people to work with. More ongoing relationships, and more partnerships. I want to get to know a lot of people through their work, and be a part of that growth. I want other people to know who these people are, and support their endeavours and businesses, the same way they support mine in working with me.
This is the important thing for me, and in the end, this version of the site will reflect this gratitude.
It’s far from done. I have a few more things to add, and more content to create, but just as how I speak about the great people I work with, I hope you guys can also tell that this is what gets me really excited.